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Intertextuality.

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“Intertextuality emphasises that texts have context” (Chandler: 201)

“A useful semiotic technique is comparison and contrast between differing treatments of similar themes (or similar treatments of different themes) within or between different genres or media” (Chandler: p201)

Types:
▪ Intertextuality (quotation) –
N/A
▪ Paratextuality (titles, footnotes, captions, narration…)
Lynndie Endland and and Colleague
▪ Architextuality (genre identification)
Domestic Photography/ Photojournalism
▪ Metatextuality (critical commentary on another text)
N/A
▪ Hypotextuality (another text or genre is transformed or extended by this text)
The photograph is being used by massmedia therefore it became photojournalism
▪ Hypertextuality (direct connections to other texts through hyperlinks, for example)
N/A
• Reflexivity (self-consciousness of intertextuality)
N/A
• Alteration (how much has the other text been changed)
N/A
• Explicitness (direct or indirect quotation)
N/A
• Criticality to comprehension (will it still make sense if you don’t recognise the reference)
It would look like a casual snapshot if we didn’t know the story that goes with it.
• Scale of adoption (is it entirely a mash-up)
N/A
• Structural unboundedness (is it tied to a larger structure – eg genre, series etc)
The photograph is connected to the photographs of the torture that went on in Abu Ghraib

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Written by coskufertingercmp

November 26, 2010 at 11:08 pm

Posted in Uncategorized

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